Everybody's talking about how Steve Jobs was a product guy and Tim Cook wasn't (we've heard every analisis youtuber say the words "supply chain" every single time they talk about Cook), and how now Apple will be back with John Ternus as a product guy. But Ternus is a hardware guy. Steve Jobs was definitely not a hardware guy. Or a software guy. Steve Jobs was the Rick Rubin of tech products. A vibe-tech-product-developer.